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Words That Change Minds: The 14 Patterns for Mastering the Language of Influence

SKU: 9781733670302
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Do you work and live with people who are hard to convince? Who dismiss ideas before even thinking about them?

Do you want to know how to influence people, without being manipulative?

Want to find out how people get motivated, make decisions, to be more persuasive with everyone?

Learn how to use the right words with the right people, and get through the Communication Wall

Have you ever felt like you were talking to a wall? Well, that's a very accurate description of what's happening when 2 people are communicating! Everyone has a metaphorical Communication Wall around them to protect them from bad people. But in all of our walls, we have left some bricks out, to let the good people communicate with us.

The problem in communication is not the wall, because the wall is standard equipment that everyone has. The problem comes from the holes where the bricks have been left out. The holes come in specific shapes, unique to each person.

And if you want to communicate with that person, you need to use words, and behavior that fit exactly with the holes in the other person's wall.

Shelle Rose Charvet, best-selling author of Words That Change Minds shows you how to match your language to people around you (in your work, with your colleagues, your boss and your clients, and at home, with your partner, family and other relationships).

Learn the persuasion psychology, spark interest and enthusiasm and get what you want.

In Words That Change Minds you will:

- Learn the influence science and practice.
- Discover the ways people unconsciously get motivated, process information and make decisions.
- Decode any communication problem and solve it.
- Find out how to pry open mental space in even the most closed of minds.
- Create rapport and credibility with anyone.
- Avoid inadvertently saying or doing the wrong thing.
- Get practical applications for sales, marketing, recruiting, negotiation, teaching, training, communication at work, conflict resolution.
- Increase your impact in interpersonal communication, teamwork, and in mass communication.

Words That Change Minds is based on the Language and Behavior Profile, (LAB Profile for short) a powerful tool that enables you to understand, predict and influence behavior by de-coding the language people use.

You can directly influence people one-on-one, in groups and even in mass communication by customizing your language to match their subconscious Motivation Patterns.

Increase your impact, improve relationships and reduce conflicts, by using the Words That Change Minds.


Shelle Rose Charvet is a bestselling author and the international expert on Influencing Language. The earlier editions of, Words That Change Minds are international bestsellers, available in 15 languages. Shelle has been researching and teaching for over 35 years and is known for her advanced techniques used to enhance rapport, trust, credibility, and influence.


"The shift in power to the customer is now a certainty. In her engaging book, Shelle lays out precisely what's going on and how to think about it."
- Seth Godin - Author of Tribes

"Words that Change Minds is a remarkable book. Shelle illustrates, in clear language, those factors that will motivate people. She demonstrates how to communicate, how to sell, how to manage, all that while respecting people at a deep level. Her examples, often highly amusing, will allow you to recognize those around you, and to know what to do about them."
Jack Canfield - Co-author of Chickens Soup for the Soul

"After reading Shelle's book, I asked her to train my management, customer service representatives, consultants and sales staff. Not only does it work in achieving bottom line results in business, she also taught my wife and I how to communicate at a new level. Shelle is the master of influential communication. I strongly urge all business leaders to read this book ... it could change your life!"
- Richard A. Grehalva, Vice President, CSC Health Care Systems, Birmingham, Alabama

"Shortly after our visit, the customer sent a 1 million Euro order to our subsidiary and has placed an order for 2 million to start off the year. Using the tips Shelle so beautifully and vividly "taught" me, helped me close this deal."
- Crystal Mccollough,
Account Manager, Germany